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Wholesale Candles

Looking to add your first candle line or shake up your existing candle selection?
Been on the hunt those hard to find “guys” gifts for your men’s section?
Want to offer a unique gift for the horse lover who already has everything? 
Searching for sustainable, handcrafted goods that are made in the USA using all American components? 

Lit Up can help!

PRICING
We protect our wholesalers with our online pricing strategy: we don’t undercut you or allow any other retailer to sell our candles online for less than us. We drive customers to your store with our marketing strategy, a listing on our Retailers page and the opportunity to be featured on social media. We offer margins greater than keystone, free candles to more than cover the cost of shipping and a pricing strategy to help drive more sales and a higher AOV in your store.

FRAGRANCE
Lit Up Candle Co. is the first and only company making soy container candles in upcycled glass beer bottles that doesn’t focus on wine, beer and alcohol themed fragrances. Fragrance is the #1 reason people buy candles, and we offer a wide wholesale selection: 6 year-round fragrance collections including 20 diverse, complex fragrances along with Fall and Winter seasonal collections. Over time we’ve curated and scaled back our fragrance offering to the best-of-the-best, so you can’t go wrong.

We strive to offer the best fragrances possible, and work directly with a local perfumer to develop exclusive, fully-concentrated fragrances. Not only do we use full-strength fragrances, we also use almost double the recommended amount giving our soy candles the best cold throw when unlit and the best hot throw while burning. We use hemp wicks because they are more sustainable than the cotton alternative, and they burn hotter to deliver a stronger fragrance throw.

CUSTOM
If our stock products aren’t the perfect fit for your look and brand, no worries! Leverage our candle making knowledge to create custom candles for your store: select your own fragrance, container, wick and label design. Not interested in our standard fragrances? Let’s craft a custom fragrance just for you. Use our handcrafted upcycled beer bottle containers or choose a different one. It’s all up to you! Find out more about our custom candles.

PARTNERSHIP
We’re committed to making the best possible home fragrance products and building strong partnerships with our retailers: if you’re willing to invest in us, we’re willing to invest in you. Here’s what we offer our new and continuing partners:

  • Free signage is available with any wholesale order (show picture of signage) - this allows your customers to learn more about our product and how it’s made
  • Free handcrafted wood displays available for wholesale orders of 2+ cases (show picture of display)
  • Steeply discounted samples for you to burn in store - this allows your customers to experience our products and helps drive sales
  • Mixed-fragrance cases allow you to create a unique selection for your store
  • Case quantity discounts reduce your unit price and increase your margin
  • Single case orders include 2 free candles; orders 2 or more cases and get 5 free candles per case - this offsets the cost of shipping and allows you to offer our proven pricing strategy to drive increased sales and average order value
  • Margins 5%-20% above standard keystone
  • Our online marketing strategy helps drive customers to your store 

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